Maurizio Bianchini and Giuseppe La Giusa 2 Italians, one goal.

The year was 1985.

In Bologna, Italy, two Italian hearts embraced their passion and answered the call for la vita bella.

HELLO, HAUREX.

What’s in the name?

Hora is the Latin word for hour
and ex was added for excellence.

With Haurex, it's always the hour of excellence.

Haurex captured the world of horology.

Across Europe the Haurex brand became synonymous with Italian flair, high-quality craftsmanship, and modern design.The wrists wanted a slice of attainable Italy.

The year was 2000.

Haurex was invited to Baselworld 2000, the world’s most prestigious and influential watch event. Watch enthusiasts, journalists, retailers and distributor’s all wanted a closer look at the new timepiece rage.It was the moment that took Haurex from Italian star to global brand.

And now you’re here.

We’ve waited for day when you will find Haurex and even read about our history.It’s a big moment for us and for you.It’s the moment we let you into the world that embodies today’s trend and tomorrow’s style.

Welcome to your time.

We place our Haurex over our heart.

And we make a firm commitment to show you times of joy and bring you moments of pleasure. To stand behind our hours and serve you with a timepiece that stand the test of time.